On the occasion of the MotoGP Grand Prix 2025, organized by the Circuit de Barcelona-Catalunya, the Events Division of Focus was responsible for the creative direction, conceptual design, and full production of the venue’s leisure and family activities.
We designed a series of spaces aimed at enriching the audience experience throughout the competition weekend, with participatory, inclusive, and accessible formats for all ages.
Among the different areas, the Chill Out Zone stood out in particular: a relaxation and social space featuring games, screens, and informal furniture that offered a laid-back and complementary experience to the sporting event.
With this initiative, we reaffirmed our commitment to creating welcoming, creative environments tailored to the audiences of major international events.